Our range of services

Whether we are working on strategy framework or tackling a more circumscribed project, much of what we do follows our Measure | Manage | Change method. While each client and project is different, here is a summary of our most common activities.

 

 

Measure

  • Extensive research and benchmarking
  • Key user perception audits and internal interviews
  • Customised insights from our user surveys
  • Ecosystem analysis
  • Usability testing

 

Manage

  • Overview analysis of strengths and challenges
  • Page-by-page analysis of current online presence
  • Action plans for improvement
  • Interaction design and wireframes
  • Second-reading of reports and web pages

 

Change

  • Digital strategy and advice
  • Content strategy & key message development
  • Corporate social media strategy
  • Definition of website architecture and content description
  • Guidelines for storytelling and online content
  • Training in online communications (storytelling, copy editing, social media…)

 

You can also find out more in detail about our approach and services in the areas of corporate responsibility, employer branding and social media.

Read our blog

Our blog is an informal space we use to keep in touch with friends and all those who share our enthusiasm for digital and corporate communications. We post our views on interesting trends, comment on best practice or report back from the conferences we speak at or attend. We also highlight our latest videos and post announcements and photos from our own events. We hope you’ll be inspired to think, comment and share.

Latest news

Daniele Righi - Companies & Wikipedia - Merita Business - SMDAYIT
The top 5 reasons why companies should be interested in Wikipedia – Podcast

(LISTEN TO THE PODCAST)

 

It has definitely been a long journey. After nine years on the field with Lundquist Wikipedia Research , we know there is still plenty of work and training to do in order for companies to acknowledge how Wikipedia can work for them.

 

For this reason, we continue to share our knowledge and keep training companies on how to properly engage on Wikipedia. We warn them of the consequences of editing without a proper understanding of Wikipedia’s rules and customs and support them in this endeavour.

 

Today Lundquist’s Daniele Righi had an interesting conversation on the matter with Giorgio Minguzzi, host of the Merita Business Podcast. Throughout the podcast, Daniele also shares five reasons for why companies should be interested in Wikipedia:

Webranking 2016-2017 Europe: Is your corporation communications primed for a Trump era?

As published by the FT’s Investors Chronicle and Italy’s Corriere Economia (Corriere della Sera), the 20th edition of Webranking reveals that European stalwarts are paving the way to credible comms. The ranking is conducted by Comprend in collaboration with Lundquist.

 

Winners: Snam, Wärtsilä and ENI clinch the titles for best online communicators in Europe

 

Read our whitepaper here

 

Our latest thinking

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