Sara Rusconi
In Lundquist we don't consider
ourselves to have "clients"
but "partners"
Sara Rusconi
Head of online communications

Your Strategic Partner

Lundquist is a strategic consultancy specialised in online corporate communications and with particular expertise in financial communications, corporate responsibility, employer branding and social media.

 

Our aim

Our goal is to make online communications measurable and centred on the user. By prioritising the needs of online audiences, we guide companies in changing their internal culture in favour of transparency, accountability and engagement.

 

Our role

Lundquist is an authoritative partner for planning and managing digital projects, from assessing the online properties of a corporate ecosystem to defining strategies for best practice websites. Our expertise derives from our intimate knowledge of online corporate communications, built up through years of experience, rigorous research and the inter-disciplinary talents of our team.

 

Our method

We adopt a tried-and-tested approach to all our projects, dividing them into three phases: Measure | Manage | Change. In this way, we assist companies in redefining their corporate presence on digital channels. We accompany them in a process of evolution and change to better meet their communications challenges.

Lundquist Academy

Corporate communication teams need to be in a position where they have the talent in place to understand and tackle the evolving challenges of digital communications. Our training and coaching meets this precise goal.

The Lundquist model
The Lundquist Model

We adopt a tried-and-tested approach to our clients’ challenges, developing our projects around three phases: Measure | Manage | Change.

Our range of services

Whether we are working on strategy framework or tackling a more circumscribed project, much of what we do follows our Measure | Manage | Change method. While each client and project is different, here is a summary of our most common activities.

Digital strategy and consulting

A clear and actionable strategy is a vital element for successful communications. It’s that invisible logic that gives users the impression that what they are reading makes sense and is not the disjointed consequence of “silo” communication. Only a strategic approach will ensure digital channels are effectively exploited and not treated as an after-thought or add-on. The result is an online presence that is aligned within the wider digital and corporate strategies.

Our management team

 

We are a diverse group of internationally minded professionals from a mix of backgrounds and specialisations. Our diversity is an essential factor in enabling us to build dedicated teams for the kind of specialist tasks our clients require of us. The Lundquist team boasts experience that ranges from media relations and journalism to web development and academia. We are drawn together by our passion for all things digital.

 

Partners & friends

Nobody works in isolation and we regularly collaborate with other organisations. Some are businesses offering know-how and capacities that are complementary with our own; others are associations or non-profits operating in our fields of specialisation. We also have ad hoc partnerships with firms and organisations that are not listed below.

Our network keeps us connected with the latest developments in corporate communications and allows us to offer our clients a range of bespoke, high-level services in our role as strategic partner.

Our latest thinking

Latest news

Getting left behind? CSR communications in Switzerland undermined by low transparency

The performance of Swiss companies in the 7th edition of the CSR Online Awards is undermined by a lack of transparency, an issue that has not improved since our previous edition of the research two years ago.

 

The top of the ranking of 57 leading Swiss companies – published today in association with Bilanz magazine – remains little changed from the past. Nestlé maintains its dominance in the top spot (63.5 points), comfortably beating Roche (55.25) and Credit Suisse (52.5) into 2nd and 3rd place respectively. But the wider picture is marred by the fact that a majority of the companies we studied don’t meet basic levels of non-financial transparency on environmental, social and governance topics, either online or in formal reports.

Deadline for Webranking evaluations set for Aug. 31

On Thursday August 31st we will be closing the 2017-2018 edition of Webranking for the year, the annual ranking measuring the quality of online financial and corporate communications. The Italian, Swiss, and Austrian editions of Webranking by Comprend are carried out and coordinated by Lundquist.

 

This is the last call for companies to notify us of any significant changes made to their websites during the month of August, by sending us, via e-mail, a list of links to the pages that have been altered.

 

© 2016 Lundquist – Partita IVA 05881100969

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