Joakim Lundquist, CEO of Lundquist, gave an overview of the research, Europe’s most detailed assessment of the quality of corporate websites. The KWD Webraning survey has reached its 17th edition in Europe and this year it celebrated its 10th edition in Switzerland. All in all, 852 companies were evaluated globally and 51 in Switzerland.
Compared to their European counterparts, the main finding was that Swiss companies are lagging behind in corporate responsibility. In fact 25% of Swiss companies do not present a CSR or sustainability report compared to only 2% at Europe’s top companies. Other weak areas were debt information and employer branding.