We hope you've been enjoying this series of expert perspectives and insights on online CSR communications that we collected at the 4th Lundquist CSR Online Awards Seminar, held in Turin on 8-9 November 2012. See all presentations on our Slideshare account and re-experience the event by watching the official video.
The eighth instalment features Mike Tyrrell, editor at SRI-CONNECT, an online marketplace of ideas to enhance relationships between all SRI industry participants. Companies, he says, should consider investors as a specialist audience for online communications. But on top of traditional communications activities companies should not forget to present themselves to the SRI community, explaining clearly who they are as an organisation and introducing the individuals working on sustainability issues.
Enjoy previous interviews with:
Testoni – partner and editor-in-chief at ETicaNews – speaking about the Italian
media landscape in relation to CSR and sustainability issues (in Italian)
>> Cedric Verardo – talent specialist acquisition at UBS – discussing how to build a constructive relationship between HR and CSR
>> Charlotte Rademaekers – founder and CEO of Call2Action – talking about engagement via video and social media
>> Moritz Neutard – business development manager at InnoCentive – speaking about the benefits for companies of using the crowd as a source of ideas and actions
>> Amy Howard – head of global corporate websites at Nestlé – discussing main commitment of the company’s digital communications
>> Gabriella Ekelund - vice president of internal and group communications at SCA - talking about her company’s priorities in online sustainability communications
>> James Osborne – Head of CSR communications at Lundquist - summarising the main insights and perspectives of our CSR Online Awards study
And stay tuned for BBVA’s sustainability expert interview to come...