What do you need to know about a potential employer when looking for a new job? And how do you expect to find that information online?
To answer these questions and evaluate how well companies communicate with jobseekers, our partner KW Digital has recently launched a user survey.
Have your say by completing the survey - it shouldn’t take more than 5 minutes (19 questions).
For each completed survey, KW Digital will donate 5 euros. At the end of the questionnaire, choose from one of three charities: WWF, Médecins Sans Frontières, or Hand in hand.
The results will help companies to improve their communication and is used as input for the annual KWD Webranking: Europe’s biggest and most recognized ranking of corporate websites based on stakeholder demands.
Benvenuti all’ultima parte della serie di video interviste
realizzate con gli ospiti e i relatori dell’evento KWD
Webranking Awards Italy 2012, che ha registrato la presenza di più di 40
aziende quotate rappresentate da circa 160 partecipanti. Guarda su YouTube il video
ufficiale dell’evento per rivivere i momenti salienti.
Oggi vi presentiamo la video intervista realizzata con Giangiacomo
Olivi, partner presso DLA Piper, che discute del legame tra la direttiva
UE sui cookies e la crescita del settore digitale. Olivi affronta, inoltre, il
sensibile tema della tutela della privacy e della gestione dei social media in
ambito corporate.
Guarda anche le interviste
pubblicate precedentemente con:
Quanto
è ingente il traffico di dati che ogni giorno viene creato dagli utenti? E quali
potenzialità di business presenta? A queste ed altre domande hanno cercato di
rispondere gli esperti durante la tavola rotonda “Le implicazioni legali della
comunicazione corporate online” organizzata nell’ambito dell’evento KWD
Webranking Awards Italy 2012.
La terza parte delle video interviste registrate durante l’evento
presenta Roberto Camilli, senior european counsel di Bird & Bird, che affronta
la tematica della gestione dei big data, con particolare riferimento alle
sfide, i vantaggi, la correlazione con il concetto di open data e le
conseguenti implicazioni legali.
Guarda anche le interviste
pubblicate precedentemente con:
>> Andrea Merloni di Indesit,
che illustra come la rivoluzione digitale cambierà il mondo di vivere la casa
>> Roberti Alatri di
Ansaldo STS, per conoscere
quali ingredienti hanno portato l’azienda al successo nei KWD Webranking Awards
2012
Rivivi
i momenti salienti dell’evento guardando il video ufficiale.
Welcome to the final
instalment of the 4th Lundquist CSR Online Awards Seminar interview series: we hope you enjoyed valuable perspectives and
insights from experts in online CSR and sustainability communications. See all
presentations on our Slideshare account and re-experience the
event by watching the official video.
This video interview
features Aida Pérez Cadenas from the corporate responsibility – sustainability
team of BBVA. In addition to the company’s priorities in CSR, she talks about
BBVA’s approach to integrated reporting, including benefits and challenges. We
wrote about the integration of financial and non-financial reporting in this blog post back in 2010. Now it’s
time to hear more from a direct experience.
Enjoy previous interviews
with:
>> Mike
Tyrrell – editor at SRI-CONNECT – talking about how to reach out to the SRI
community
>> Luca
Testoni – partner and editor-in-chief at ETicaNews – speaking about the Italian
media landscape in relation to CSR and sustainability issues (in Italian)
>> Cedric Verardo – talent specialist
acquisition at UBS – discussing how to build a constructive relationship
between HR and CSR
>> Charlotte Rademaekers – founder and CEO of
Call2Action – talking about engagement via video and social media
>> Moritz Neutard – business development manager
at InnoCentive – speaking about the benefits for companies of using the crowd
as a source of ideas and actions
>> Amy Howard – head of global corporate websites at
Nestlé – discussing main commitment of the company’s digital communications.
>> Gabriella Ekelund - vice president of internal and
group communications at SCA - talking about her company’s priorities in online
sustainability communications
>> James Osborne – Head of CSR communications at
Lundquist - summarising the main insights and perspectives of our CSR Online
Awards study
Benvenuti alla seconda parte della serie di video interviste
realizzate con gli ospiti e i relatori dell’evento KWD
Webranking Awards Italy 2012, che ha registrato la presenza di più di 40
aziende quotate rappresentate da circa 160 partecipanti. Guarda su YouTube il video
ufficiale dell’evento per rivivere i momenti salienti.
Oggi vi presentiamo la video intervista realizzata con Andrea
Merloni, presidente di Indesit Company che illustra come la rivoluzione digitale
cambierà il mondo di vivere la casa e quali scenari si apriranno in relazione
alla digitalizzazione dei beni e al business delle “case intelligenti”.
Guarda anche l’intervista
pubblicata precedentemente con Roberti
Alatri di Ansaldo STS, per conoscere quali ingredienti hanno portato l’azienda
al successo nei KWD Webranking Awards 2012...
...e visita il
nostro blog per non perdere le altre interviste che saranno pubblicate nelle
prossime settimane!
L’evento KWD
Webranking Awards Italy 2012, tenutosi nella sede del quotidiano Corriere
della Sera a Milano il 12 dicembre 2012, ha registrato la presenza di più di 40
aziende quotate rappresentate da circa 160 partecipanti.
Durante l’evento abbiamo registrato alcune
interviste con i protagonisti e i relatori per ripercorrere insieme le tematiche
affrontate e i momenti salienti dell’evento.
Presentiamo di seguito la prima parte della serie
di video interviste, che ospita Roberto Alatri, vice president external communication di Ansaldo STS. Guarda
il video per approfondire quali ingredienti hanno portato al successo
dell’azienda come best improver nei KWD Webranking Awards.
Visita il nostro blog e non perdere le altre
interviste che saranno pubblicate nelle prossime settimane...e rivivi l’evento
guardando il video ufficiale!
We hope you've been
enjoying this series of expert perspectives and insights on online CSR
communications that we collected at the 4th Lundquist CSR Online Awards Seminar, held in Turin on 8-9 November 2012. See all presentations on our Slideshare account and re-experience the
event by watching the official video.
The eighth instalment
features Mike Tyrrell, editor at SRI-CONNECT, an online marketplace of
ideas to enhance relationships between all SRI industry participants. Companies,
he says, should consider investors as a specialist audience for online communications.
But on top of traditional communications activities companies should not forget
to present themselves to the SRI community, explaining clearly who they are as
an organisation and introducing the individuals working on sustainability
issues.
Enjoy previous interviews
with:
>> Luca
Testoni – partner and editor-in-chief at ETicaNews – speaking about the Italian
media landscape in relation to CSR and sustainability issues (in Italian) >> Cedric Verardo – talent specialist acquisition at UBS –
discussing how to build a constructive relationship between HR and CSR >> Charlotte Rademaekers – founder and CEO of Call2Action –
talking about engagement via video and social media >> Moritz Neutard – business development manager at InnoCentive
– speaking about the benefits for companies of using the crowd as a source of
ideas and actions >> Amy Howard –
head of global corporate websites at Nestlé – discussing main commitment of the
company’s digital communications >> Gabriella Ekelund - vice president of internal and
group communications at SCA - talking about her company’s priorities in online
sustainability communications >> James Osborne – Head of CSR communications at
Lundquist - summarising the main insights and perspectives of our CSR Online
Awards study
And stay tuned for BBVA’s
sustainability expert interview to come...
Latest trends in online corporate communications – from storytelling and online corporate identity to technology, user experience and critical legal issues for corporate website management – were discussed at the KWD Webranking Awards Italy 2012.
For those who were unable to attend, the official video has now been released capturing highlights from the day.
The event was organised in collaboration with Lundquist, which represents KWD (the digital division of H&H – Hallvarsson & Halvarsson) in Italy, Switzerland and Austria. The event - held last December at the headquarters of Italian newspaper Corriere della Sera - recognised excellence in online corporate communications and served as a moment to reflect on the corporate communications landscape in Italy. This year the event drew more than 160 registered professionals representing 40 companies.
During the event we recorded a series of video interviews with the speakers, which will be released on this blog and our YouTube channel over the course of the coming weeks.
Benvenuti alla settima parte della serie di video interviste registrate in occasione del CSR Online Awards 2012 Seminar tenutosi a Torino nel novembre scorso (guarda il video ufficiale dell’evento su YouTube).
Tra le numerose tematiche trattate nei 2 giorni di workshop e sessioni plenarie (leggi le presentazioni degli speaker su slideshare), grande successo ha riscosso il dibattito sulla relazione tra stampa e notizie di sostenibilità, affrontato all’interno del workshop “Can CSR make news? Journalism, responsible business & the ethics of communications”, gestito in partnership con ETicaNews.
Perchè le tematiche CSR fanno notizia sono in momenti di crisi? Perchè le “buone notizie” sui progetti e le attività di sostenibilità e CSR svolte dalle aziende e contenute nei bilanci di sostenibilità non vengono mai riprese dalla stampa? Giornalisti e aziende hanno cercato di rispondere insieme a questi interrogativi. Ne è emerso “un gap significativo di formazione professionale da entrambe le parti coinvolte: i media sembrano essere molto più indietro rispetto alla consapevolezza oggettiva dei consumatori e di determinati ambiti quali la finanza; le aziende rivelano un gap di formazione interna, che può essere definito il gradino dell’ufficio stampa da parte dei colleghi di CSR”.
Guarda le altre interviste registrate in occasione dell’evento:
-Cedric Verardo – talent specialist acquisition at UBS – discussing how to build a constructive relationship between HR and CSR
-Charlotte Rademaekers – founder and CEO of Call2Action – talking about engagement via video and social media
-Moritz Neutard – business development manager at InnoCentive – speaking about the benefits for companies of using the crowd as a source of ideas and actions
-Amy Howard – head of global corporate websites at Nestlé – discussing main commitment of the company’s digital communications.
-Gabriella Ekelund - vice president of internal and group communications at SCA - talking about her company’s priorities in online sustainability communications.
-James Osborne – head of CSR communications at Lundquist - summarising the main insights and perspectives of our CSR Online Awards study.
Can human resources support CSR and vice versa? What are the main challenges the two corporate teams face when working together? We spoke about these issues at the 4th CSR Online Awards seminar held in Turin on 8-9 November 2012.
Watch the interview we recorded with Cedric Verardo, talent acquisition specialist at UBS, to learn more. Cedric held a presentation during the workshop “The responsible employer”, where we investigated the critical role of employees in a CSR strategy and how well companies are doing to raise awareness among their own people. According to Cedric, “silo” communications and different perceptions of how the HR and CSR teams work represent the two main challenges for building solid relationships.
We will address related topics at our event in Milan tomorrow – “New Frontiers of Online Corporate Communications: Social Media and Employer Branding” – where will focus on digital channels as levers for attracting and retaining talents as well as examine use of social media from a corporate perspective. The event will see the presence of international speakers such as Elaine Cohen, of Beyond Business, and Rijn Vogelaar, CEO of Blauw Research. Follow @Lundquist on Twitter for insights from the event.
This sixth instalment is part of the interview series we recorded at the seminar. Here’s a list of what we’ve published in the past weeks (link alle interviste):
>> Charlotte Rademaekers – founder and CEO of Call2Action – talking about engagement via video and social media
>> Moritz Neutard – business development manager at InnoCentive – speaking about the benefits for companies of using the crowd as a source of ideas and actions
>> Amy Howard – head of global corporate websites at Nestlé – discussing main commitment of the company’s digital communications
>> Gabriella Ekelund - vice president of internal and group communications at SCA - talking about her company’s priorities in online sustainability communications
>> James Osborne – head of CSR communications at Lundquist - summarising the main insights and perspectives of our CSR Online Awards study
