Lundquist: corporate communications,social media,CSR,employer branding

Wide-ranging expertise

Our strength lies in deep understanding of corporate communications challenges, from corporate responsibility to user experience....
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Building partnerships

We adopt a tried-and-tested approach to all our projects, dividing them into three phases: Measure | Manage | Change. Discover how we work...
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Discover our credentials

Over the years, we have worked with more than 70 major European companies: see some examples of our work....
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Our research series

Our thinking is based on rigorous, authoritative research because we recognise the value of a quantitative, measurable approach....
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What we do at Lundquist


Measure		Manage		Change

Lundquist is a strategic consultancy specialised in online corporate communications. We adopt a tried-and-tested approach to all our projects, dividing them into three phases: Measure | Manage | Change. Thanks to our extensive research activities, we have particular expertise in financial communications and reporting, corporate responsibility, employer branding, social media as well as user experience and interaction design. Keep up-to-date with all our activities, events and research. See what’s on.

Blog

Out of fashion? Leveraging sustainability and employer branding messages as part of corporate communication in the fashion sector

Given the highly competitive environment and the importance of branding, it’s surprising how poorly the fashion industry performs from a corporate communications point of view.

I spoke this week about the importance of using online corporate communications to differentiate a brand story at Fashion 3.0, a conference looking into the opportunities digital presents to enhance corporate communications in the fashion industry.

I delved into some of our research to see how fashion names stack up against most other companies. But when looking at the average performance of this sector in the KWD Webranking research, the leading study on online corporate communications in Europe, I found it was well below the average of the 900 companies included in the study.

Our 22nd #Webcomms @fterwork in pictures: an evening with Richard Binhammer

The 22nd Lundquist #WebComms @fterwork took place yesterday in the bright, modern setting of the Swiss Corner.

Our guests had the chance to hear insightful reflections and stories on all things digital and social from our special guest Richard Binhammer, former Director of Social Media and Community at Dell (check out his post on our blog yesterday: Social Marketing? How about Social Communications/PR). We also gave an exclusive preview of our brand new, totally responsive website.

The soft rain outside made everything more familiar and, as always, we enjoyed a pleasant evening of networking with friends old and new. Below we’ve collected some of the best moments from the event.

Guest blogger – Richard Binhammer: Social Marketing? How about Social Communications/PR

Altimeter We are pleased to host Richard Binhammer as a guest blogger on this space.

Richard, former head of social media and community of Dell and recognised as one of the most authoritative voices in digital, will share his views on what PR and communications can do in order to embark on its own journey to be a part of, or play a leadership role, in the evolving social business.

This evening, he will also talk about his experience as a social media manager at Dell at the 22nd Lundquist #Webcomms @fterwork, at the Swiss Corner in Milan. To sign up please send an email to Laura

Cappelli at laura.cappelli@lundquist.it

News

Lundquist speaks at conference on digital in the fashion industry

Lundquist partner Sara Rusconi will speak today about differentiating a brand through online communications at Fashion 3.0, a conference looking into the opportunities digital presents to enhance corporate communications and procedures in the fashion industry.

A day in pictures: Lundquist event on social media and employer branding

The New Frontiers of Online Corporate Communications Seminar was organised by Lundquist to bring together international speakers and communications professionals from across Europe to discuss two critical and related themes: social media and employer branding.

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Wrap-up video from the Italian KWD Webranking Awards 2012

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